Product News

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Published: 09/21/2010

Product News summaries are compiled from news releases provided by the suppliers.

St. Pauli Girl — The beer invites consumers to “Celebrate Oktobeerfest” with its fall retail promotion. Running through October, the campaign features off-premises point-of-sale including a modular mass display merchandiser and pennant strings featuring the brands spokesmodel, Katraina Van Derham. On-premises elements include two-sided hanging vertical banners, table tents, pennant strings and spokesmodel standees.