Product News

Published: 03/21/2005

Product News summaries are compiled from news releases provided by the suppliers. SKYY - The vodka was named a ""Hot Brand"" by Impact magazine for the 10th straight year. SVEDKA - The Swedish vodka is rolling out a new in-store point-of-sale campaign reinforcing the brand's ""adult entertainment"" creative platform. Materials include case cards, shelf talkers, bottle cones, posters and signs.