Bartenders To Be Surveyd

UNKNOWN | Other
Published: 06/06/2006

NEW YORK (PRNewswire) - In a first-of-its-kind study, bartenders nationwide will be interviewed extensively on-camera and on-location, for the purpose of providing insights to beverage and bar product manufacturers. ""Bartenders interact with consumers more intimately than nearly any other profession,"" said Edward Bikales, president of Snippies, the company initiating the study. ""They're sought after for advice and companionship. They steer customers' choices.