Pernod Sells Canadian Brands To Sazerac

Published: 10/16/2006

PURCHASE, N.Y., (PRNewswire) - Pernod Ricard USA last month announced that its Rich & Rare and Royal Canadian whisky brands have been sold to The Sazerac Co.""We are delighted to have the opportunity to acquire Rich & Rare and Royal Canadian,"" said Mark Brown, Sazerac CEO. ""They will comprise a very important part of our portfolio."" The Sazerac Co.